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Head of Growth

Position Overview:

Niural is a modern global payroll platform that offers US Payroll, US PEO, Global EOR, and Global Contractor management in a single unified platform powered by AI. Niural’s next-gen HR and payroll platform offers a net new experience for small to large clients with its own payroll tax engine as well as modern payment rails.

Job Overview:

Niural is seeking an innovative and results-driven Head of Growth (Marketing) to lead our marketing strategy and execution. This role will be instrumental in driving customer acquisition, engagement, and retention across all our channels. Reporting to the Founders, the ideal candidate will have a strong background in data-driven marketing, exceptional leadership skills, and a proven track record of scaling growth for high-growth SaaS companies.

Why Niural?

At Niural, we're not just building products; we're redefining how companies operate in a new era of AI. We're creating truly global solutions that empower businesses to thrive in the digital economy. If you're eager to join a relentlessly ambitious team, develop tools that will influence the flow of billions of dollars, and share in the asymmetric financial rewards of building foundational internet infrastructure, then come help us shape the future of finance.

Key Responsibilities:

Develop and Execute Growth Strategy: Build and lead the overall marketing strategy, including digital campaigns, content marketing, paid media, organic growth, and partnerships.
Data-Driven Decisions: Use data analytics and insights to optimize campaign performance, customer acquisition costs (CAC), lifetime value (LTV), and ROI.
Cross-functional collaboration: Work closely with the product, sales, and customer success teams to align marketing strategies with overall business goals.
Brand Building: Develop Niural’s brand identity to position us as a thought leader in HR, payroll, and financial operations.
Team Leadership: Recruit, mentor, and manage a high-performing marketing team, fostering a culture of creativity, accountability, and innovation.
Channel Optimization: Oversee the performance of all digital and traditional marketing channels, ensuring consistent growth in qualified leads and conversions.
Content Strategy: Drive the creation of compelling content, from blog posts and case studies to whitepapers and videos, that resonates with our target audience.
Market Analysis: Monitor industry trends, customer needs, and competitor strategies to continuously refine our approach.
Budget Management: Own the marketing budget, ensuring resources are allocated effectively to achieve maximum impact.

Qualifications:

5+ years of experience in growth marketing, with at least 2 years in a leadership role.
Proven track record of driving growth for SaaS or technology companies, particularly in B2B markets.
Strong understanding of performance marketing channels (Google Ads, LinkedIn, SEO, etc.) and marketing automation tools (HubSpot, Marketo, etc.).
Analytical mindset with expertise in tools like Google Analytics, Tableau, or similar platforms.
Excellent leadership and team-building skills.
Exceptional verbal and written communication skills, with the ability to create compelling narratives.
Experience managing marketing budgets and optimizing spend across channels.
Bachelor’s degree in Marketing, Business, or a related field.

Why Join Niural?

Be part of a fast-growing company redefining how businesses operate globally.
Collaborate with a passionate and diverse team of innovators.
Competitive salary and equity packages.
Comprehensive benefits, including health, dental, and vision insurance.
Flexible working environment with a prime NYC office location.
Opportunities for professional growth and development.

How to Apply: If you’re ready to drive growth and make a lasting impact, we want to hear from you. Email with your resume and outline in a few sentences why you

are the best candidate for the role.